Start Here—Make a Difference！
--Interpretation on the Core Concept of the 26th Summer Universiade
Globalization calls for more cultural integration and at the same time arouses people’s desire for cultural diversity. “Start Here—Make a Difference！” manifests the pursuit of “harmony in diversity” in Chinese culture, which values the cultural diversity of nations and advocates the equal exchange and harmony among peoples with different religious and cultural backgrounds.
The Universiade is a sports gala and a carnival for all youths in the world. “Start Here—Make a Difference！” highlights the individuality and diverse choices of young people from different countries. Inspired by the richness of youth and the world, different cultures meet by the blue ocean. When such a youthful event is hosted by a young city, the vigor of the city gives life to the dreams of the youth.
As a masterpiece of China’s reform and opening up drive, Shenzhen will showcase its vigor, creativity and cultural charm to the whole world through the Universiade. “Start Here—Make a Difference！” reminds people of the key feature of Shenzhen: it preserves the Chinese tradition on the one hand and epitomizes the new China with her creativity and modernity on the other. The preparation for the Universiade helps Shenzhen to achieve a balanced development of the whole area of the municipality, to further improve the urban living environment and enhance the citizens’ standard of living. The Universiade provides a platform for Shenzhen to show the achievements of China’s reform and opening up policy to the rest of the world.
The 26th Summer Universiade is a grand ceremony to display the creativity of Shenzhen. “Start Here—Make a Difference！” means that Shenzhen, established as a “special economic zone” at the very beginning, takes a quite different approach to the organization of the Games. It will highlight economy and prudence in its preparation, focus more on the sports side, and try to use its coastal features and green space to the best.
Shenzhen will uphold the core value of the Universiade to display its uniqueness with its vigor and creativity. Its modernity, originality, youthfulness, and heritage of the Chinese culture will secure a unique gala for youths from across the world.
